The third type of brokerage is the integration brokerage. The Webinar focused on this type because the Gartner client who sponsored the Webinar wanted to promote something in this category. The idea of an integration brokerage is a third-party integration hub that can provide B2B integration that connects your Cloud-based apps with other Cloud-based apps.

At this point in the Webinar I experienced a shudder of déjà vu. I had heard this same story before, several times in fact. Remember EDI VANs from, oh, the mid to late 1990s? (Those are Electronic Data Interchange Value-Added Networks for you jargon freaks out there). What’s an EDI VAN, you might ask? A third-party integration hub that can provide B2B integration…. Hey, wait a minute!

Read the entire post at http://blog.devx.com/2012/08/beware-cloud-brokerages.html.