IBM’s consulting-driven approach to services-oriented architecture reflects the company’s belief that SOAs represent a significant shift in computing systems designs, said Ron Schmelzer, an analyst at research company ZapThink. Much like earlier shifts to client/server and Web-based computing, SOAs require companies to rework how they design, build and run their business applications.

“IBM has realized that architecture is really one of those things you can’t get with a product,” Schmelzer said. “There’s going to be a more holistic view of their product lines and a tighter connection between products and services.”

Read more at: CNet